Promoting Good Animation: Bored to Death Intro

A particularly creative intro for a tv series directed by Tom Barham of Curious Pictures. I highly recommend watching it in HD (click here), as the type and expressions of the characters don't show up very well on smaller YouTube. Here's a link to a short interview with Tom Barham.

What makes a good title sequence? In addition to presenting the relevant information (i.e. above the line credits) it should visually tell the story of the film/show it is introducing (without giving too much away, of course!) I haven't seen Bored to Death, but from what I've read of the series and the way Barham approached this intro, it seems he was spot on!