Tuesday, August 9, 2011

MOPS Reach More Moms Grant

With the wealth of information on the web, more small companies are looking for a way to engage their target audiences. Telling a simple story with animation taps into the power of our visual and emotional memories. Done right is can be immensely more effective than scrolling through pages of text and links on a website!

Mother's of Preschoolers (aka MOPS) is a non-profit group based out of Denver. In order to get the word out about a new grant opportunity for their members, they opted for a short and sweet story rather than a big write up. And they hired me to do it!Tell me, do you get the picture?